Cellulant Builds Africa’s First Augmented Reality Experience On Messenger In Partnership With Facebook

Pan-African Payments company, Cellulant, has built the first Augmented Reality (AR) powered try-on experiences in Facebook Messenger. As part of the roll-out programme, Kenyan brand Huddah Cosmetics has been selected as the first social commerce merchant on Mula to launch the platform; leveraging on Facebook to provide a unique product discovery shopping experience for their customers. […]